Program Overview
This online journalism and communications degree is focused on honing communication skills, but also provides a comprehensive and balanced approach that encourages you to tailor your education to your career goals. Drake’s customizable curriculum includes core online journalism courses in addition to public relations, advertising, social media, multimedia, and digital courses. You will graduate with in-demand expertise that will allow you to fast-track your career in a wide variety of fields, such as marketing, PR, advertising, journalism, and even non-profit or public policy.
Degree Requirements
- Meet all requirements of the Drake Curriculum
- Maintain a 2.0 grade point average during the first 30 credit hours
- Maintain a 2.25 grade point average at Drake after the 30th credit hour
- Maintain a 2.25 grade point average in SJMC course work after the 30th credit hour
Students should work with their advisers to ensure selection of courses best-suited to their educational and career objectives. Please see sections of the catalog for additional information.
Digital Communication Major Requirements
Required courses for the Communication major are as follows:
Course List Code | Title | Hours |
JMC 030 | MASS MEDIA IN A GLOBAL SOCIETY | 3 |
JMC 040 | PRE-PROFESSIONAL WORKSHOP | 1 |
JMC 041 | FINANCE FUNDAMENTALS FOR COMMUNICATION PROFESSIONALS | 1 |
JMC 054 | REPORTING AND WRITING PRINCIPLES | 3 |
JMC 055 | DIGITAL MEDIA STRATEGIES | 3 |
JMC 104 | COMMUNICATION LAW AND ETHICS | 3 |
1 | 21 |
JMC 059 | VISUAL COMMUNICATION METHODS | 3 |
| |
| 6 |
| MEDIA EDITING | |
| ADVANCED MAGAZINE STAFF WRTG | |
| PERSUASIVE WRITING | |
| |
| 3 |
| ADV REPORTING PRINT & AUDIO | |
| WEB CONTENT AND DEVELOPMENT | |
JMC 137 | APPLIED COMMUNICATION RESEARCH | 3 |
JMC 144 | CASES IN ETHICAL PUBLIC RELATIONS PRACTICE | 3 |
JMC 159 | ONLINE COMMUNICATION CAPSTONE | 3 |
| |
| 3 |
| STRATEGIC COMM PLANNING | |
| ADVANCED STRATEGIC COMMUNICATION | |
Total Hours | 103 |